Constantly Changing Uniforms

Apparently it’s not enough to wear your jersey in a continuous loop to show your love for your team.


As Pat from Silver Linings Playbook demonstrates

Recently, sports teams have made continuous changes to their uniforms:

“It used to be your uniform lasted for a generation or a decade, and now it’s once a week,” said Paul Lukas, the creator of the Uni Watch blog, who believes the uniform buffet represents a broader cultural shift. “This mirrors the notion of having to check your email and Twitter feed every few minutes because people need a fresh jolt of stimulation.”

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